Data Models / Market Audit
Market Audit — Example Output
Real JSON output from a completed GEOCitation Market Audit (keyword: "best crm for small business", US/EN).
Metadata
Audit Idef9f0e6f-4c02-412f-83a7-d2afda4a86b8
Audit Typemarket
Keywordbest crm for small business
Languageen
GeoUnited States
Corpus Size7
Leader Urlhttps://www.hubspot.com/products/crm
Generated At2026-07-19T23:01:24Z
Market Serp
Ai OverviewThe best CRM for your small business depends on your specific needs, but the top options currently available provide excellent tools to help you manage leads and close deals.
Local Pack Blocks Count—
Local Pack Top Result Rating—
Local Pack Top Result Rating Count—
Organic Count7
People Also Ask
Paid Ads Count0
Serp Features Interpretation
Strategic SignalAI Overview and PAA present, no ads. Opportunity for LLM citation.
Market WeaknessAbsence of local pack reduces local visibility.
User OpportunityOptimize for AI Overview and PAA to capture generative visibility.
Pages
Representative Page Technical Profile
Urlhttps://www.salesforce.com/crm/crm-for-small-business/
Selection Basispage_representative_du_corpus
Structural Health69.81
Heading Quality1
Meta Quality0.7
Image Alt Quality0.2118
Link Quality0.7
Structured Data Quality0.7
Rich Snippet Opportunity0.6
Content Depth1
Keyword Optimization0.26
Security1
Spam Risk0.7
Mobile Ready0.55
Canonical Health1
Indexability1
Structured Data Types
Interpretation
Strategic SignalGood structural health (69.81), but image alt text (0.21) and keyword optimization (0.26) are weak.
Market WeaknessLow keyword optimization (0.26) and image alt text (0.21) are the representative page's weak points.
User OpportunityImproving image alt text and keyword optimization would surpass the representative page.
Leader Eeat Profile
Urlhttps://www.hubspot.com/products/crm
Score E-e-a-t Global49.94
Expérience0.35
Expertise0.3
Autorité0.55
Confiance0.7
People-first Content0.7
Originalité0.5
Fraîcheur Du Contenu0.2436
Is Ymylfalse
Interpretation
Strategic SignalLeader with moderate E-E-A-T (49.94), strong authority (0.55) and originality (0.5).
Market WeaknessLow freshness (0.24) and Expertise (0.3) for the leader despite its ranking.
User OpportunityTarget freshness and Expertise to surpass the current leader.
Market Eeat Split
Top3 Avg Eeat48.6033
Rest Avg Eeat38.4475
Gap Points10.1558
Gap Pct20.9
Interpretation
Strategic SignalTwo-speed market: the Top 3 (48.60) leads the rest of the corpus by 10.16 points (20.9%).
Market WeaknessThe rest of the market (38.45) is below the orange threshold of 40: most pages are fragile on E-E-A-T.
User OpportunityA score of 48/100 is enough to join the leading group: the bar to clear is identified, not theoretical.
Market Performance
Performance Score Avg0.809
Performance Score P500.87
Performance Score P750.9
Lcp Ms P501440
Lcp Ms P751762
Lcp Ms P902223
Lcp Good Threshold Ms2500
Cls P750.0518
Cls Good Threshold0.1
Ttfb Ms P7512
Best Performer Domainonepagecrm.com
Worst Performer Domainhubspot.com
Interpretation
Strategic SignalMost pages meet Core Web Vitals, but the organic leader (hubspot.com) is the weakest performer (0.56).
Market WeaknessThe organic leader (hubspot.com) is the worst technical performer (0.56), with a high CLS (0.26).
User OpportunityTechnical performance above 0.99 (onepagecrm.com) is achievable and would be a strong differentiator.
Market Semantics
Semantic Clusters
Market Structure
Total Clusters2
Domination Cluster0.5714
Fragmentation Marché0.2857
Cohésion Cluster0.961
Densité Niche0
Interpretation
Strategic SignalCluster 1 (customer, slack, sales) dominates 57% of the market, including 3 of the Top 4 pages.
Market WeaknessNo vacant niche (Niche Density at 0): entering on a completely unoccupied angle is not an option.
User OpportunityBreaking through requires cluster 1, not searching for a blank angle: that's where the SERP is decided.
Coverage By Strate
Leader Coverage0.6105
Top3 Avg Coverage0.6428
Milieu Avg Coverage0.697
Bas Avg Coverage0.74
Interpretation
Strategic SignalThe leader (0.6105) is the LEAST well semantically covered tier: the lower-ranked tier does better (0.74).
Market WeaknessGoogle rank 1 doesn't reflect the best topic coverage here: ranking doesn't reward thoroughness on this query.
User OpportunityTargeting coverage close to 0.70+ already surpasses the current leader's coverage — a concrete, measurable goal.
Market Vocabulary
Barrière D'entrée0.2647
Maturité Marché0.3929
Diversité Lexicale0.0609
Pression Concurrentielle0.1365
Distinctivité Leader0.6024
N Consensus Terms387
N Differentiators4613
Consensus Terms
Differentiator Terms
Interpretation
Strategic Signal4613 differentiator terms vs. 387 consensus terms: the market is far from exhausting its distinctive vocabulary.
Market WeaknessLow lexical diversity (0.06) and maturity (0.39) indicate a market with little nuance.
User OpportunityA genuinely differentiating vocabulary can exceed the current leader's distinctiveness level (0.60).
Entities
Entity Landscape
Corpus Entity Richness25.86
Knowledge Graph Coverage0.06
Wiki Coverage Pct0.06
Topic Diversity Score0.4286
Category Consensus Score1
Dominant Category/Business & Industrial
Interpretation
Strategic SignalOnly 2 corpus entities have a Google kg_id (Pipeline CRM, HubSpot, Salesforce): most of the vocabulary is not anchored to the Knowledge Graph.
Market WeaknessKnowledge Graph coverage (0.06) is very low, despite high entity density (31.49/1000 words).
User OpportunityAnchor key entities to the KG (e.g. Salesforce, HubSpot) via schema.org for an immediate credibility gain.
Geo Aeo Synthesis
Query Fan Out Total Sub Queries20
Query Fan Out Success Count20
Query Fan Out Categories Covered
Query Fan Out Interpretation
Strategic SignalComparison generates the most citations (44), Entity the fewest (40).
Market WeaknessThe organic leader (hubspot.com) is under-cited in the 'Entity' category (1 citation).
User OpportunityProcess (guides, methodology) is the least contested category, offering a clear angle of attack.
Sub Queries
Llm Citation Landscape
Llm Citation Interpretation
Strategic Signalsalesforce.com (organic rank 3) dominates LLM citation with 9 citations, followed by uschamber.com (rank 6) with 8 citations.
Market WeaknessThe organic leader (hubspot.com) is under-cited by the LLM (3 citations) despite a good predictive score (72.7).
User OpportunityContent well-aligned for GEO can be cited heavily without being rank 1 on Google: salesforce.com and uschamber.com prove it.
Citation Ecosystem
Unique Domains Count102
Total Citations177
Top Cited Domains
Remaining Domains
Classification By Type
Interpretation
Strategic SignalThe 3 most-cited domains (salesforce.com, nutshell.com, uschamber.com) belong to varied types (Corporate, Corporate, Corporate).
Market WeaknessNo Institutional source stands out in LLM citations for this market, entirely dominated by Corporate entities.
User OpportunityCluster 1 (customer, slack, sales), which contains the most LLM-cited domain (salesforce.com), is the most profitable thematic positioning to target both rankings at once.
Geo Ranking Factors
Semantic Completeness Levelhigh
Semantic Completeness Mean Score0.8326
Semantic Completeness Corpus Mean Words44
Semantic Completeness Target Range Words
Vector Alignment Levelmedium
Vector Alignment Mean Score0.6492
Vector Alignment Pages Above Target 0 880
Entity Density Levellow
Entity Density Extraction Proxy Mean Per Page3
Entity Density Target Per 1000 Words
Factual Density Levellow
Factual Density Pages With Verifiable Data0
Factual Density Pages Total7
Multimodal Integration Levelunknown
Interpretation
Strategic Signal0 of the 7 pages reach the target vector alignment (0.88) and 0 offer verifiable factual data.
Market WeaknessThe entire market is weak on these two citability signals, with no exception or leader to match.
User OpportunityAdding verifiable numerical data alone is enough to stand out from the entire corpus on this specific point.
Market Geo Health
Market Semantic Coverage0.7286
Index Gap Citabilité0.1041
Semantic Market Health46.38
Corpus Avg Citation Probability70.7
Max Achievable Citation Probability85
Interpretation
Strategic SignalWeak composite GEO health (46.38/100) despite decent semantic coverage (0.7286).
Market WeaknessThe corpus's average citation probability (70.7) remains 14.3 points below the theoretical ceiling (85.0).
User Opportunity14.3 points of margin before the market ceiling: combining standalone passages and numerical data (already identified as absent) closes much of this gap.
Priority Recommendations